SPI Group, the owner of Stolichnaya Premium Vodka, has announced the appointment of Seymour Ferreira as CEO of its Baltics Business Unit.

Seymour has over 25 years of extensive senior level experience in alcoholic beverages and consumer goods industry with Maxxium, Allied Domecq, UDV (Diageo predecessor) and Mars across Asia, Eastern and Western Europe.

Over the past 4 years, Seymour has operated as an entrepreneur, consultant and co-founder/Managing director of two start-up alcoholic beverage businesses, based out of Amsterdam.

Prior to this, Seymour managed business units at Maxxium for 7 years, first as Managing Director South East and North Asia based in Singapore and later as Managing Director Venture Europe, Maxxium’s largest business unit. Earlier, Seymour spent 6 years with Allied Domecq in regional and country leadership roles in Asia Pacific, based in Tokyo, Singapore and Manila, from where he oversaw local markets, production and distribution joint ventures. Formerly, with UDV, Seymour served in Asia, Japan and Australia sales development roles based out of Hong Kong, and as a Commercial Director of the UDV/Moet Hennessy Joint Venture Riche Monde, based in Taiwan.

“We are pleased to welcome Seymour to our Company and look forward to working together to grow the SPI Baltic business in the current challenging environment” commented Val Mendeleev, CEO SPI Group.

Notes to editors:

SPI Group (headquartered in Luxembourg) is the owner of global vodka brands such as the iconic Stolichnaya^® Premium vodka range, elit™ by Stolichnaya^® and Moskovskaya^®. Founded in 1997, SPI operates across over 160 markets and is one of the world’s leading wines and spirits organisations active in the production, sale and distribution of more than 380 brands, many of which it owns. The group also operates a network of more than 70 alcohol retail shops, develops large-scale real estate projects and farms ca.5,000 hectares of agricultural land. SPI Group has been a strong acquirer and integrator of spirits and wine companies, having completed 15 acquisitions of producers, importers, distributors and retailers of beverages.

Baltic Business Unit (BBU): the unit owns and operates production, distribution and retail of alcoholic beverages in Estonia, Latvia and Lithuania.

JSC “Latvijas Balzams”, listed on NASDAQ OMX, is the leading producer and exporter of alcoholic beverages in Baltics. The company’s production is sold to over 100 countries throughout the world. In addition to its production of our important Vodka range, “Latvijas Balzams” produces the iconic Riga Black Balsam, Moka Liqueur, Grand Cavalier and  Bonaparte brandies and Riga Sparkling wines.

SPI’s Baltic chain of distributors offer full service distribution from producer to consumers. Our imported portfolio includes many well know and respecting international brands such as, Remy Martin, Cointreau, Torres, , Metaxa, Grant’s, Glenfiddich, Jack Daniels, Hendricks Gin, and many others.

SPI Group distributors in Baltics are also proud to work with the best wines brands from all over the globe – including Torres, Castel, Frescobaldi, Concha y Toro, Lindemans, Freixenet, , Armand de Brignac and have recently started successfully cooperating with Amstel premium beer, and a number of soft and energy drinks including Red Bull.

SPI Group in the Baltics also operates a retail chain in Latvia and Lithuania with more than 70 shops offering a full range of wines and spirits representing the world’s best producers and the production of “Latvijas Balzams”.

For further information

Dana Hasana

AS ”Latvijas balzams” Komunikācijas vadītāja

Tālr. 26355895, dana.hasana@lb.lv

www.lbveikali.lv

Léonie Gregory, Rhiannon Winfield, Holly Blake

Focus PR

+44 (0)20 3117 1800

Stoli@focuspr.co.uk